5 Most Important Characteristics of an Entrepreneur

Being an entrepreneur is tough business. In almostpersistence to find people who are willing to listen to
every industry, becoming an entrepreneur meansthem. They sell the vision.
that you take on a ton of risk without being able to3. Ability to Sell. You must be able to sell your idea to
have a clear path of where you are going. In theget funding. You must be able to sell your company
internet startup and internet marketing space, it isvision to attract top tier talent. You must be able to
not nearly as romantic as it sounds. You often hearsell your product in order to get revenue. Everything
about garage entrepreneurs who start businesses inin the business world is a value exchange. If the value
their house, eat nothing but ramen for 6 months, andI give you in my product has a perceived value equal
become full fledged successes. What people don'tto the money you give up for it, a transaction is
know is that a lot of those over night successesmade.
were 5-10 years in the making. It take a special4. Leadership. You must be able to communicate
individual to succeed as an entrepreneur:your vision to the people who work with you. More
and more corporations are realizing the importance of
1. Tenacity. You have to be able to feel and the fearleadership especially in the middle manager ranks and
and do it anyways. Whether it is making that crossare looking to the army reserve to fill that void.
country trip to meet with top tier investors, Cutting5. Hustle. This is another name for street smarts. You
your staff by 50% because you didn't make yourhave to be informed and be able to take limited
numbers, or closing a sales account, you have to beresource to create miracles. The majority of the time
able to move in the face of rejection. Entrepreneursyou will be underfunded, understaffed, and
have to constantly be able to pivot. Truth is, mostundervalued; the mark of a great entrepreneur is to
businesses don't end up how they first envision it.make value out of something that wasn't there
Microsoft started out selling a programming languagebefore.
and only after landing the DOS contract with IBMWhen you look at the great entrepreneurs of our
were they on the path to where they are today.time; Steve Jobs, Bill Gates, Richard Branson, and
2. Persistence. This relates to tenacity. EntrepreneursJeff Bezos, you will see that they have most of
are often met with significant challenges that requirethese qualities. The thing that makes them great is
them to push through by pivoting and finding creativethat they had these qualities and were also involved
solutions to difficult problems. First time entrepreneursin great markets. They were also able to recruit the
who seeking venture capital know that it takesteam to make it happen.