'Fitness' Bootcamps, Not Military

I spent some time with Paul from BurnIt Bootcampthe US for some time now, with Australia and Dubai
recently and hoped they could explain to me the newnow over run with them. People are looking to be
phenomenon that has been sweeping the globe forpushed, they don't trust themselves to work hard
the last decade, fitness bootcamps have taken theirenough to reach their goals and so are happy to pay
lead from the Military bootcamps and the public arefor someone to take that responsibility for them.
responding well. according to Paul people need toBurn It have developed a unique training system that
entrust their health goals to someone else. Theytakes the best elements of bootcamp, adds in the
have been let down by gyms who will write alatest understanding of motivational psychology and
program for them and then just leave them to theireducates its users in how to plan a successful food
own devices, A new start exerciser need nurtureddiet. Unlike many weight loss clubs, Burn it looks to
and encouraged into the exercise habit.empower the individual in taking better care of
The world's longest running military inspired bootthemselves, not to use us as a crutch, with our users
camp fitness program, ORIGINAL BOOTCAMP™,getting results in a comparable time frame but safe
was founded in Australia in 1991 by former Royaland sustainable. Rather than this working against us
Australian Army infantry soldier, 'Chief' Brabon. Thewe have found that our users become more loyal to
ORIGINAL BOOTCAMP™ program has since grownour system and continue to use Bootcamps as a
into the world's most successful military fitnessway of keeping fit.
program, with over 50 licensed/ franchised programsSecret Recipe:
across three continents (Australasia, Asia, NorthLatest motivational psychology
America).Using a blend of sport psychology, neuro linguistic
Boot camps provide social support for those takingprogramming and knowledge of the field they have
part. This provides a different environment for thosecreated a list of the key barriers to exercise, using
exercisers who get bored in a gym and so find itthis list we looked to find ways to bypass them,
hard to develop a habit of exercise. Participants makesetting the user free of their previous constraints.
friends and socialize as they exercise, although howAnd in true burn it style, they teach the user how to
strict the trainers or drill instructors in charge can beharness these techniques allowing them to keep
will depend on the company running the camp.motivated or even apply them to other areas of
Members of fitness boot camps are usually testedtheir life.
for fitness on Day 1 and then retested at the end ofPush them to their limits no further
the camp, which usually runs for between 4-6 weeks.This strap line actually means something to them.
Military bootcamps are almost completely useless forthey never give general teaching points, they split
the general public. When a recruit joins the army theythe group up into ability levels so they can give the
are pre screened to be at their peak health. They goright instructions to the right people at a glance. Then
in to it 100%, no desk work the next morning, nothe commands are all designed to mean different
taking the kids to a birthday party straight after thethings to different people, during the sessions they
bootcamp. So to try and run a military bootcamp inutilise 'Borgs rate of perceived exertion' to help the
the general public is not just a waste of your timeuser gauge how hard they should be pushing
but potentially dangerous. However, the bootcampthemselves.
themed fitness camp has been extremely popular in