| You will be as shocked as I was when you learn this | | | | That was all the opening that Joe needed. Joe |
| dirty little secret about human nature. | | | | continued, "I was in the Marines too back in the Viet |
| This is a true personal story. | | | | Nam War.". |
| Sorry to say that I can't remember the movie that | | | | For several minutes Joe shared with Bill some of his |
| taught me this valuable lesson that you need to apply | | | | personal stories about when he was in the Marine |
| to your home based business. This was the | | | | Corps. And when Joe felt that the time was right, |
| setting-------- | | | | this is what he said to Bill. |
| A man, lets call him Joe because I can't remember | | | | "I've been waiting over an hour here for my money |
| the names in the movie and a woman we'll call her | | | | and I'm in no rush. Why don't I do this for you Bill. If |
| Angie, walk into a business that does electronic | | | | my money comes in first, I'll give you what you need |
| transfers of money. They go here not for the | | | | for your plane ticket back to your base. You can pay |
| purpose of picking up some money that was wired | | | | me back once you get to San Diego." |
| to them, but so that Joe could teach Angie a very | | | | Because Bill was pressed for time, he willing agreed |
| important lesson about "Trust" and human nature. | | | | to take money from a total stranger. There is no |
| Joe walks up to the cashier and says that he is | | | | question that the trap had now been set for Bill. |
| waiting for some money being wired to him from a | | | | A few minutes later, Bill's wire transfer came through. |
| friend in another city. Joe gives the cashier the name | | | | And to show his gratitude to Joe for making his |
| of his "friend" that is sending him the money. | | | | offer to pay for Bill's plane ticket, Angie was shocked |
| Obviously, the cashier checks his records and finds | | | | by what happened next. |
| that the money has not arrived. | | | | Bill handed Joe $40 and told Joe to take Angie out to |
| The fact is, Joe isn't waiting for any money because | | | | dinner. Bill really appreciated how Joe had offered to |
| his "friend" doesn't exist. He just wants the cashier to | | | | "trust" him and now he wanted to do something for |
| think that he is waiting for a wire transfer. Now the | | | | Joe. Amazingly, Joe handed Bill the $40 back and |
| stage is set for the next part of Angie's lesson. | | | | walked out of the office with Angie. The lesson was |
| In walks a soldier in his Marine uniform and | | | | done. |
| approaches the cashier. Just like Joe, the soldier---let's | | | | What does this have to do with your home based |
| call him Bill to make things easy here---asks the | | | | business and "Trust"? |
| cashier if his money has arrived. Bill's money has not | | | | It is clearly evident, that your home based business |
| yet arrived. As Bill takes a seat so that he can wait | | | | must be built on other people trusting you. Don't try |
| for his wire transfer, Joe goes into his act that is | | | | to sell people on yourself and your business when |
| worthy of an award winning Oscar performance. Joe | | | | you first meet them because they don't know you |
| says to Bill, "How long have you been in the Marine | | | | or trust you. |
| Corps"? Bill replies, "About two years. I am waiting | | | | Want to build trust quickly? |
| for some money here so that I can take a flight | | | | Get others to talk about themselves and what's |
| back to my base in San Diego. I hope my money | | | | important to them. Do this and people will find you |
| gets here soon because my flight leaves in an hour". | | | | irresistible----and yes-----trustworthy. |